Daily News Analysis

FSSAI Ban on Fake ‘ORS’ Drinks

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Following a campaign led by a Hyderabad-based paediatrician, the Food Safety and Standards Authority of India (FSSAI) has prohibited food companies from using the term ‘Oral Rehydration Salts’ (ORS) on products that do not comply with WHO formulation standards.

The recent order also revokes all previous permissions allowing brands to use ‘ORS’ with disclaimers. This action targets sugar-rich beverages falsely marketed as ORS, ensuring that only scientifically compliant rehydration products can carry the label.

Oral Rehydration Salts (ORS)

About ORS

ORS is a scientifically formulated mixture of electrolytes and glucose designed to prevent and treat dehydration, particularly caused by diarrhoea, vomiting, or heat-related illness. It effectively restores the body’s lost fluids and salts.

WHO-Recommended Composition

According to the World Health Organization (WHO), one litre of ORS solution should contain:

  • Sodium chloride: 2.6 g

  • Potassium chloride: 1.5 g

  • Sodium citrate: 2.9 g

  • Dextrose (anhydrous glucose): 13.5 g

  • Total osmolarity: 245 mOsm/L

This precise ratio enables optimal absorption of water and electrolytes through the intestines.

Mechanism of Action

ORS works via glucose-mediated sodium absorption in the intestinal wall. This process helps draw water back into the bloodstream, rapidly reversing dehydration.

FSSAI Clarification on Misleading Labelling

The FSSAI has clarified that using ‘ORS’ in any product name, including fruit-based or ready-to-drink beverages, is a violation of the Food Safety and Standards Act, 2006.

Such labelling:

  • Misleads consumers through false and deceptive claims.

  • Breaches multiple provisions under food labelling regulations.

This step ensures that only genuine, WHO-compliant ORS products are marketed for rehydration purposes.


 

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